About Us


Sifer was formed in 2008 and was an idea built during the time Josh was at the Brighton Institute of Modern Music (BIMM).

At this time, the music industry was seeing some big changes. Spotify, Deezer, Napster and other streaming services were beginning to take control of how music is accessed / listened to. Bands were starting to see that the big record labels were no longer a necessity, but more an overall goal. Any and every artist now had a chance to be heard, but who really knew how to set themselves apart from the others, whilst remaining ‘DIY’. The market was becoming full, and breaking through was actually becoming harder.

Josh set out to try and break that, to offer what the record labels offered, while keeping a band’s “DIY” philosophy intact. And so Sifer Music was born. A business which made its name during Josh’s time at BIMM, but which did not stand still. Sifer Music reached out to those around the industry, to understand the changes that were happening and where things were going. Sifer Music offered a tailor made plan to every artist they worked with, by understanding where they needed help and assistance. Sifer Music’s management of these needs allowed the artists the time to do and manage what they really wanted. The plans offered a unique blend between what the artist wants, and what a conventional label would expect. Every aspect of each plan was sustainable as well, no big money was flashed around, just like any business should be.

Since 2008 there has been a great deal of change in the industry, and Sifer Music had to adapt. Now, in 2020 the business aims to provide a much more specialised range of services, where sustainability and the environment are at the forefront. And, despite dropping ‘Music’ from the branding, it still focusses primarily on the music industry (that is not to say that it doesn’t work in the realms outside too).

Sifer’s business now sees a lot more work with digital media and social management than it once did, as these have become fundamental tools for promoting an artist’s work.

Sifer is committed to making a difference in this world; from the artists it works with, and the services it provides, every decision is made with the best interests of all involved, but also with sustainability and the environment in the forefront.

As of 2020 the entire Sifer clothing range will come from organic sources, printed in the UK, and will use DPD’s carbon neutral performance to ensure the best delivery service is provided.

2020 Facts And Figures

Artists Seen
Amount Donated
Trees Planted


Josh King

Josh King

Company Director

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Courtney Giles

Courtney Giles

Social Manager
Nina King

Nina King

Quality Assurance
Kevin Parker

Kevin Parker

Financial Controller

All our clothing is made from organic materials and printed with water based inks.


Our websites are powered by 100% renewable energy.

100% renewable energy


How can you claim to be green?

We look at every part of the business and always know changes can be made. Our web hosting friends over at Krystal run their data centre on 100% renewable energy. The team at Inkthradable only use DTG printers which use only water-based inks. They’re OEKOTEX® approved (they don’t contain any regulated or unregulated chemicals harmful to the environment). All shipping is done through DPD who are well committed to their Carbon Neutral delivery.

Where are your servers based?

Krystal, our web hosters, hold their data centres in the UK

How do I get in contact?

Feel free to use the Contact Us page, or email directly to info@sifer.co.uk.

How do you print your clothing?

All clothing is made to order, that way there is no waste. Orders go through to Inkthreadable who use DTG printers which use only water-based inks. They’re OEKOTEX® approved (they don’t contain any regulated or unregulated chemicals harmful to the environment).

Do we need a face to face?

Not at all, use the contact us page to get in touch and we can discuss what ever is the best way for future conversations.

How much does a website cost?

Website costs come down to the complexity of the work. Roughly website designs start from £50 and then £5 a month in hosting costs.

Are there other hidden costs?

We ensure that all costs are discussed well in advance of the start of the work. The only costs will be the initial web design costs and a monthly hosting fee. URL are included in the web hosting costs and managed by us. Should you move hosting you can take URL with you.

How long will the site take?

Its impossible to tell how long it will take to build a website, however on a basic idea, we aim to have your site set up within 7 days.

What kind of businesses do you work with?

Though we focus on work within the music industry, we are always happy to discuss work outside our comfort zone.

Can you maintain my website?

Maintenance of the website is included in the web design costs, this included general updates. Should larger updates be requested for the website there will be a new designing cost associated.

How do I place an order?

Whist on the shop, please use the buy now options and complete the order using PayPal checkout. You do not need a Sifer or PayPal account to use checkout.

Do you have a sizing guide?

Please use this link to view our sizing guide.

How long will my delivery take?

All our items are made to order, this means it does take a couple of days for shipping. We usually advise up to 5 days for delivery of your items, however please leave it 14 days before contacting us.

Where is my order?

Sometimes, when things get really busy it can take a little longer for delivery. Please leave it 14 days before contacting us. When contacting us please include any order references you might have.

Can I cancel my order?

Each product is printed to order, so unless there is a fault with the item we don’t accept returns or exchanges. If you contact us we see if the order has been processed which will mean we can cancel the order.

How do I return my item?

Each product is printed to order, so unless there is a fault with the item we don’t accept returns or exchanges.

However if there is a fault with the item, simply email with a photo and description of the fault and we’ll arrange a replacement or refund.